Specialty Stores

Let’s bring more revenue to your specialty store.


Many smaller specialty stores come to Mad Will’s to find additional “consumer favorites” to sell. We follow the Private Label process for many of these stores because they want to put their personalized label on a product from our list.

Customers enjoy a specialty product from your specific store, bringing in additional sales. Having the product sold locally with your label makes the product more special for the consumer. 

Mad Will’s is unique because we sell in small quantities. Other providers have high minimums that make it difficult to get started.

We can help any specialty store, wherever you are in the country.

And let’s be honest: we have some really cool products for you to choose from to sell in your specialty store! Choose from products such as wine spreads, a decadent chocolate sauce, sweet and zippy mustards, and colorful pepper jellies.

Specialty Stores work with Mad Will’s

Contact us to learn about how we help specialty stores and boutiques.